Biggest SCAM in Cold Email?

Hey, it’s Patrick.

I was always skeptical of sending with any provider other than Google.
For years I exclusively sent with Google.
In my experience they got better deliverability.

Then an enticing trend emerged using Microsoft “Azure” email accounts.

You buy only 1 domain but have 49-99 email accounts per domain.
And send only 2-5 emails per day per inbox.
100-250 sends per domain per day.
More than Google.

✅Low send volume
✅Lower price / domain

While it’s “cheap” and sounds “safe” I wanted to test these myself.

So that’s what we’ve been doing.

At first, they worked “ok”.
Worse than Gmail, but cheaper, so I thought “alright not horrible”.

Some stats from some of our campaigns:

But quickly things turned from Ok → Horrible.

Here’s stats from a campaign the past couple of days:

Clearly you can see Microsoft has tanked.
Google is fairly close the previous.
And is getting a 7.25x higher reply rate over Microsoft!

Same email addresses, different outcome.

So, I’m left wondering:
Am I doing something wrong?
Have I not tested these enough?

Or is this the biggest scam in cold email?

I’m not quite sure…

But what I am sure of, when it comes to email accounts, my advice for 99% of your…

USE GMAIL. PERIOD.

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